Journeys: An Innovative Decision Tactics & Luth Research Joint Behavioral Segmentation Study Reveals How Shoppers Choose Digital Cameras

Monday, September 06, 2010

An Innovative Decision Tactics & Luth Research Joint Behavioral Segmentation Study Reveals How Shoppers Choose Digital Cameras

Briarcliff Manor, NY (PRWEB) December 2, 2007 Decision Tactics, a division of ITGi Inc., today announced that it has successfully completed a comprehensive behavioral segmentation program for Luth Research, a leading market research firm.
As part of the program, a survey was administered by Luth Research using its widely recognized SurveySavvy™ online research panel, along with Decision Tactics' flagship product, Live Behavioral Segmentation™ (LBS™), a friendly